The impact of price increases in the household is enormous: Strictly speaking, 69 percent of Austrians are at least rather severely affected by the general inflation in the areas of electricity, food, etc. The purchasing behavior is changing, with people trying to reduce costs in the areas of electricity, gas, eating out, holidays, grocery shopping and furniture.

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The core drivers in the working life of the population aged 16 and over are characterized by four central aspects: job security, good working atmosphere, good earnings and meaning in the job. Employed people differ significantly from self-employed people, and there is also a noticeable age and gender gap. Men and women differ in their expectations, especially when it comes to reconciling family and career. For younger workers, earnings and self-fulfillment are more important.

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Our actual age is in contradiction to our perceived age. The Austrians feel significantly younger than they are. The average difference for all age groups is 4.2 years. This phenomenon increases with age, more precisely with the age of 30: Austrians aged 60 and over even feel around seven years younger.

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Around 2 out of 5 Austrians have a pet at home, i.e. a dog, a cat, a bird, fish or another animal. As a rule, it is one species of pet and not several different animal species, only eight percent of the population own more than one species of pet.

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