The interest in football is enormous, nearly a third of the Austrian population is interested in TV broadcasts of football matches. About every second Austrian isn't interested at all. Especially men, across all age groups and social levels, are fascinated by the match around the leather ball.

Go to the Report...

The soul of Austria in data, numbers and graphs: how do we work, how do we communicate - how do we live? How is the atmosphere in the country? How safe do we feel, what do we expect from the future and do we have an open mind for progress? Paul Eiselsberg, Senior Research Director of the market research institute IMAS International, holds a mirror up to the country.

Go to the Report...

Almost two fifths of the Austrians are unable to evaluate the view into the future. Among those who can make up their mind, the positive impression predominates in the ratio of three to one. The term "future" is especially associated with health, professional situation, progress and optimism in general.

Go to the Report...

Nearly two fifth of the population cannot name a party which can solve the important problems. The population trusts the Liste Sebastian Kurz/ÖVP to do this most likely; behind the SPÖ and the FPÖ follow. The smaller parties don´t play a role at this. Looking on the trend it shows that the ÖVP has gained clearly problem-solving competence since 2014, while the SPÖ and the FPÖ have performed relatively stable within the same period in the eye of the population.

Go to the Report...

Almost two fifths of the Austrians are unable to evaluate the view into the future. Among those who can make up their mind, the positive impression predominates in the ratio of three to one. The term "future" is especially associated with health, professional situation, progress and optimism in general.

Go to the Report...

Mowing the lawn and vacuuming are the tasks that the Austrians would most likely give in the hands of a machine or a robot. However, the majority of the population would not let a robot do the typical household chores at home. Between one third and more than half of the population would not like any virtual assistance for the tasks in question.

Go to the Report...

Hier anmelden:

Studien und Berichte rund um Konsumenten Insights und gesellschaftspolitische Trends